Focus Camera x Amazon Buy with Prime Collections Page

Project Overview

The Amazon Buy with Prime Program is a new partnership that brings the Amazon Prime perks directly to merchant websites. Focus Camera is one of the early partners for this program and was selected as a tier one merchant for the 2023 Amazon Prime Day and tier two for the 2023 Prime Big Deal Days. For this project, I designed and implemented the collections page. This involved meeting with stakeholders, aligning both company’s visions, and iterating the design based on feedback.

Client: Focus Camera

Duration : 4 weeks, now ongoing

Software : Figma, Magento 2 Backend, Storyblok CMS

My Role:

For this project, my primary role was handling the look and feel of this collections page. I also contributed in the following:

  • Auditing competitor sites to see what Amazon looks for when partnering

  • Discussing with various external teams from Amazon, including developers

  • Internally meeting and coordinating with our developers, product buying teams

  • Implementing the final live page in Magento 2 Backend and Storyblok CMS

Final     

Mock   

This was the final version and you can find the live page here.

Also my initial mock can be found below.

   Initial

    Mock

A lot of sections were removed in the interest of developing time, partnership renegotiations, and brand guidelines that were later created.

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